Introduction Welcome to the Shopify Standard Operating Procedures (SOP) Guide , prepared by Growww Ecommerce Solutions . This document is created to help…
Operator's note
Most shopifyarticles you find online are written for a US merchant on Stripe. This one is written for an Indian D2C team — where COD still drives 50–70% of orders, UPI Intent settles in seconds, RTO eats margin in Tier 2/3 lanes, and Diwali pulls a quarter's revenue into a two-week window. If a step below references a payment gateway choice, the answer isn't universal: we pick by vendor response rate, not affiliation. Razorpay, PhonePe, Easebuzz and Cashfree Payments are listed alphabetically in our docs because the right one depends on your AOV, your COD ratio, and how fast the gateway's support team replies on a Sunday at 11pm.
Welcome to the Shopify Standard Operating Procedures (SOP) Guide, prepared by Growww Ecommerce Solutions.
This document is created to help Indian eCommerce business owners and their teams manage their Shopify store smoothly and confidently. Whether you are uploading new products, processing customer orders, offering discounts, or checking sales reports, this SOP provides simple, step-by-step instructions for daily store operations.
You do not need technical knowledge to use this guide. It is written in a practical and easy-to-understand manner so that anyone handling the store can follow it without confusion.
The purpose of this SOP is to:
Provide a clear reference guide for daily Shopify store management
Maintain consistency and accuracy in store operations
Reduce mistakes by following standard processes
Save time by avoiding repeated questions and technical dependency
This SOP is designed for:
Business Owners & Founders – to monitor store performance and take business decisions
Store Managers – to manage products, orders, payments, and offers
Operations & Support Staff – to handle order fulfillment, customer details, and routine tasks
Before using this SOP, please ensure you have:
Admin or Staff access to the Shopify Admin Panel
A stable internet connection
Shopify login credentials
Basic understanding of online selling (no technical or coding skills required)
Our objective is to simplify eCommerce for Indian businesses. With the right systems, clear processes, and proper guidance, you can focus on scaling your sales and brand, while we manage the technical foundation of your Shopify store.
Common follow-ups
WhatsApp the support team at the link below. We reply within the hour during business hours (Mon–Fri 09:00–18:00 IST). If it's a payment-gateway or shipping issue mid-order, flag it as urgent and we move it to the top of the queue — a stuck checkout is a revenue leak, not a support ticket.
Generic Shopify docs are excellent for the global merchant. Indian ecommerce runs on different rails — UPI, COD, Shiprocket, GST invoicing, RTO mitigation by pincode — and most of that isn't in the official help centre. Our Knowledge Base is the SOP layer we wrote for our own ops team running 200+ stores; the shopify section is the part of that catalogue most relevant when you're working on what this article covers.
When the underlying tool changes — a Shopify checkout extension schema update, a payment-gateway API revision, a Shiprocket dashboard redesign, a COD app deprecation — the article changes that week, not the next quarter. If you spot something that no longer matches your screen, message us; the article gets re-recorded against the live admin within a day or two.
Visakhapatnam, Andhra Pradesh 530003, India
Mon–Fri 09:00–18:00 IST
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