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Ecommerce UI/UX Design

From a stock template to a storefront drawn for the 90% on phones.

Your store looks like every other template install — same hero, same grid, your logo swapped in. That's not a branding problem; it's a conversion ceiling. 90%+ of Indian D2C traffic is mobile, and desktop-first templates squeeze down badly. We design all 15 store templates phone-first in Figma — ₹1,50,000 fixed, 8 weeks, three revision rounds — and hand over files a developer can ship as drawn.

See all 15 templates

30-minute call, no sales pitch. We'll tell you honestly whether your store needs a redesign or just a better product page.

See the 8-week process

₹1,50,000 + GST8 weeks

4.9 Google rating200+ Indian D2C brandsFixed price · 3 revision rounds

Madhurika Attires
The Othr storefront built by Growww Tech
The Othr

200+

D2C brands launched

₹385Cr+

Revenue generated

4.5x

Avg ROI

98%

Client retention

The transformation

From a template that ships every founder's logo to a storefront that ships yours.

Before

The same Dawn or Minimog theme every D2C brand runs, your logo swapped in — a storefront your shoppers have already seen a hundred times.

After

All 15 templates drawn phone-first for your brand in Figma, with a design system your team keeps — distinct and dev-ready, not decorated. Design only; the ₹50,000 build is separate.

A template tells shoppers you're one of many; a storefront built for your brand tells them you're the one worth remembering. The two together — design plus build — are the revamp.

The proposal

One engagement. ₹1,50,000. Every template designed.

This page is the full proposal — scope, process, exclusions, terms. Read it, then pay to book your slot, or get it as a formal quote.

Ecommerce UI/UX Design

15 templates · 8 weeks

Every template your store needs — Home to Checkout to Size guide — designed phone-first in Figma, on real Shopify constraints.Typical design agency quote ₹2.5L–₹4L

₹1,50,000+ GST

Dev-ready files in 8 weeks

Single invoice, paid upfront. Secure checkout via Zoho Billing. GST invoice emailed the moment payment clears.

UPI · Cards · Netbanking · EMI · Secure checkout via Zoho Billing

  • All 15 templates — phone-first, adapted to desktop
  • 3 structured revision rounds + clickable prototype
  • Design system + components your team reuses
  • Dev-ready handoff, design QA during the build included
See all 15 templates, one by one

The Growww Guarantee: fixed scope, three revision rounds.

Fifteen templates and three structured revision rounds, written into the scope before kickoff. Past the approved rounds we re-quote — never bill you silently. 200+ stores shipped. How it works

What clients say

“Switching to a dedicated website was the best decision for my business, especially after the struggle of managing endless manual inquiries on social media.”

The team at Growww Ecommerce took my vision and turned it into a professional reality in just one week, handling everything from payment gateways to shipping integrations. Their guidance on advertising and backend setup has been invaluable, and I only wish I had partnered with them sooner. If you're looking to scale your sales with a seamless online store, I highly recommend Raghu and his team—they make the technical side feel effortless.

NavyaFounder, The Horizon CollectionsRated 5 out of 5

What founders say after we ship

  • Works well and easy transaction process as well

    Sitah Ethnic StudioFounder, Ethnic Studio

  • Growww is the right choice for you... they've done a lot for me and they can definitely do a lot for you.

    Nithin DonepudiFounder, Lucien Studios

  • I’m really happy with the website design. They understood my requirements perfectly and created a clean, beautiful, and easy-to-use website. Great support throughout the project

    Siddhi Silk SareesFounder

Proof

Stores we designed, live today.

Four D2C brands whose storefronts came off our Figma boards — each links to the full story.

15

Templates, phone-first, every one

90%+

Of Indian D2C traffic is mobile

3

Structured revision rounds

8 weeks

Kickoff to dev-ready files

What's included

15 templates. Phone-first, every one.

The scope boundary of this proposal. Each template is designed for mobile first, then adapted to desktop. Requests beyond this list run on the 30 complimentary out-of-scope hours.

  1. Home

    The front door — hero, story, bestsellers, trust signals

  2. Collection (PLP)

    Filters, sorting, quick-add — browsers reach products faster

  3. Product (PDP)

    Gallery, sizing, trust — the add-to-cart moment

  4. Cart

    Clear totals and shipping thresholds — fewer silent exits

  5. Checkout branding

    Logo, colour, type on Shopify checkout (full design on Plus)

  6. Customer account

    Orders, returns, addresses — self-serve, fewer DMs

  7. About / brand story

    Why you exist — told founder-to-buyer

  8. Contact

    Phone, form, hours — no dead ends

  9. Policy pages

    Privacy, refund, shipping, terms — designed, not dumped

  10. 404

    A wrong turn that still routes to bestsellers

  11. Blog index

    A content hub that compounds organic traffic

  12. Blog article

    Long-form that stays readable on a 6-inch screen

  13. Lookbook / campaign

    Seasonal drops, collabs, festive edits

  14. FAQ

    Answers that cut support DMs

  15. Size guide

    Fewer wrong sizes, fewer returns

Who draws it

Designers who've watched Indian shoppers actually check out.

Not a template shop and not an agency that outsources the Figma. The people who draw your screens sit with the engineers who build them, so nothing gets designed that can't ship.

Meet the whole team

Related

Services that pair well

Timeline

Kickoff to dev-ready files — 8 weeks.

15 templates × phone + desktop × three revision rounds is real work — the schedule holds because feedback is structured, not open-ended. We've never missed a timeline.

  1. Weeks 1–3

    Research & wireframes

    Brief, references, all 15 templates wireframed

  2. Weeks 3–6

    High-fidelity design + 3 revision rounds

    Phone + desktop for every template

  3. Week 7

    Prototype + design system

    Tap-through buying journey, tokens, components

  4. Week 8

    Dev-ready handoff

    Annotated files, assets, build notes

Total

Add the ₹50,000 store build after: 12–14 weeks to a live store

8 weeks

Straight answer

When you should not buy this.

If you're launching your first store, this is the wrong page. The ₹50,000 store build ships on the Growww Tech custom theme — designed in-house, tuned for Indian D2C conversion — and it's enough until the numbers say otherwise.

Custom design earns its ₹1,50,000 when the ceiling is measurable: traffic growing while conversion stays flat, a storefront buyers can't tell apart from the next template install, or a catalogue the stock sections can't merchandise.

Start with the ₹50,000 store build instead

Process

How the 8 weeks run — milestone by milestone.

Complete transparency. Eight milestones from kickoff to design QA, each with what we ship and what you receive.

  1. Milestone 01 · Week 1

    Kickoff & Research

    We start with your brand, your buyers, and the stores you admire — before a single pixel is placed.

    • You'll get access to our client portal at portal.growwwtech.com for feedback, approvals, and progress tracking.
    • One structured call covers brand direction, your target buyer, and 2–3 reference stores (Myntra, Nykaa, or the best store in your niche) — and what specifically you like about each.
    • We audit your current store or Instagram flow and your closest competitors, then set a conversion goal per template.

    You'll receive

    • Personalised onboarding
    • Client portal access
    • Design brief + reference board

  2. Milestone 02 · Weeks 2–3

    Mobile-First Wireframes

    Every template is drawn for the phone first — 90%+ of Indian D2C traffic is mobile. Desktop is the adaptation, not the starting point.

    • Wireframes for all 15 templates — structure and section order argued from conversion logic, not taste.
    • Section order follows the buyer's actual path: land, trust, browse, decide, pay.
    • You approve the structure before any visual design begins — changing a wireframe costs a day; changing a finished design costs a week.

    You'll receive

    • 15 mobile wireframes
    • Section-order rationale per template
    • Structure sign-off

  3. Milestone 03 · Weeks 3–6

    High-Fidelity Design in Figma

    Your brand carried through all 15 templates — colour, type, imagery direction, and key states. Phone and desktop for each.

    • Designed on real Shopify constraints — sections, blocks, and what a theme can actually ship — so the build can match the file.
    • You provide the logo and brand assets; we integrate them. Logo and identity creation is a separate service (Brand Foundations).
    • Real product photography over stock wherever you can supply it — buyers can tell the difference.
    • Key commerce states designed, not left to chance: empty cart, sold-out product, form errors.

    You'll receive

    • High-fidelity Figma files
    • 15 templates × phone + desktop
    • Key states: empty cart, sold-out, form errors

  4. Milestone 04 · Runs inside weeks 3–6

    Three Structured Revision Rounds

    Three rounds of consolidated feedback via the portal — not endless comment loops.

    • Each round: you send one consolidated set of feedback, we ship the revision with a change log.
    • If we can't align after the third round, you keep everything produced — and may proceed with the current design or bring in a third-party designer. Same policy as our store builds.

    You'll receive

    • 3 structured revision rounds
    • Change log per round
    • Feedback tracked in the portal

  5. Milestone 05 · Week 7

    Clickable Prototype & Design System

    A prototype you can tap through on your own phone, and a design system your team keeps using after the project.

    • Clickable Figma prototype of the core buying journey — home → collection → product → cart → checkout.
    • Design tokens: colour, type scale, spacing, buttons, badges, and form fields — every future page starts consistent.
    • Reusable components mean your next landing page doesn't need an agency.

    You'll receive

    • Clickable prototype (core buying journey)
    • Design-system file with tokens
    • Reusable component library

  6. Milestone 06 · Week 8

    Dev-Ready Handoff

    Files a developer can ship as drawn — annotated specs, exported assets, and build notes per template.

    • Annotated Figma with spacing, behaviour, and breakpoint notes.
    • Build notes map each template to Shopify sections and blocks — written for our engineers or yours.
    • All assets exported and organised. You own the Figma file outright.

    You'll receive

    • Dev-ready annotated Figma
    • Asset exports
    • Template-by-template build notes

  7. Milestone 07 · The build itself is not included — see scope boundaries

    Design QA During the Build

    Whoever builds it, we review the build against the Figma — that check is included in this engagement.

    • Review sessions as templates go live, with a pixel-level punch list per template.
    • Most clients have us do the build — the ₹50,000 Shopify store build is a separate engagement. Your own developers work fine too; the handoff is written for them.

    You'll receive

    • Design QA reviews during the build
    • Punch list per template

  8. Milestone 08

    Out-of-Scope Work Policy

    Any request beyond the 15 templates and the scope in this proposal is out-of-scope work.

    • The project includes 30 complimentary hours for such requests.
    • All hours are transparently tracked in the Growww Tech client portal.
    • Work beyond the complimentary hours is billed at ₹1,000 per hour — only with your approval, never silently.

    You'll receive

    • 30 complimentary hours for extra requests
    • Transparent time tracking via portal
    • Prior intimation before any additional billing

Scope boundaries

What we need from you. What we don't do.

No surprises post-kickoff. Here is the assumption boundary on both sides.

What we need from you

  • Logo and brand assets (colours, fonts if you have them) — identity creation is a separate service
  • Product photography — we design with your real products, not stock placeholders
  • 2–3 reference stores you admire, and what you like about each
  • Access to your current store or Instagram shop for the audit
  • Page copy, or a go-ahead to design with structured placeholder copy your writer replaces
  • Consolidated feedback within 3 working days per revision round — that's what keeps 8 weeks at 8 weeks

What's not included

  • Development of any kind — store setup, theme coding, or apps. The ₹50,000 Shopify store build is a separate engagement.
  • Copywriting — product descriptions and page copy
  • Product photography and video
  • Logo and brand-identity design — that's Brand Foundations, priced separately
  • Backend work, custom apps, integrations, or ERP tooling
  • Paid Shopify themes, apps, or third-party subscriptions

The upgrade ladder

One team, every rung. Buy the one your money is leaking from.

Every rung pulls more orders out of traffic you already pay for. You don't climb it in order — you start where the leak is. Here's the honest map.

Growww Tech service upgrade ladder — price, who each rung is for, and what it changes.
UpgradePriceBest whenWhat changes
Shopify store₹50,000+ GSTYou're selling in DMs or on a stock template — your first real store.Off the DMs onto a store on our own theme — payments, shipping, GST, live in 4 weeks.
CRO pass₹75,000+ GSTYou already have traffic, but it leaks at the cart and the checkout.344 checks implemented on your live store — plug the ~70% cart-abandon and COD-RTO leaks. More orders from the same ad spend.
UI/UX DesignYou’re here₹1,50,000+ GSTThe store works but looks like everyone's template — you want a custom, phone-first design.All 15 store templates drawn phone-first for your brand, with a design system your team keeps. Design only — the build is separate.
Headless Next.js₹4,00,000+ GSTRoughly ₹50L+/month and the theme is capping your speed, design, or SEO.A storefront you own, built to beat Google's 2.5s LCP bar — where a 0.1s speed gain is tied to +8.4% conversion.
Enterprise bundle₹5,00,000+ GST₹2Cr+/month, and you want store, design, speed and funnel rebuilt together — one team.Headless + store + UI/UX + CRO folded in — about ₹6,75,000 of work for ₹5,00,000.
Mobile app₹3,00,000+ GSTRoughly 1000+ orders/month and buyers who reorder inside 90 days.An owned home-screen channel — reach repeat buyers by push instead of re-buying the ad. Repeat orders up, re-acquisition spend down.

Our recommendation:

plug the leak before you widen the pipe. A CRO pass earns its fee on traffic you already have; headless and an app pay off only once speed or repeat-rate is the actual ceiling. If a cheaper rung returns more for you right now, we’ll say so on the call rather than sell you the bigger number.

FAQ

Asked before every design kickoff.

All 15 store templates designed phone-first and adapted to desktop, research and wireframes, high-fidelity Figma files, three structured revision rounds, a clickable prototype, a design system with reusable components, dev-ready handoff files, and design QA while the store is built. Fixed price, no hourly billing.

The ₹50,000 store ships on the Growww Tech custom theme — designed once in-house, tuned for Indian D2C conversion, customised to your brand. This is different work: 15 templates drawn from scratch for one brand, roughly 8 weeks of design time. If you're launching your first store, start with the ₹50,000 build — custom design earns its keep when the template ceiling starts costing you conversion.

No — this is the complete design engagement, and every rupee of it goes to design. The build is a separate paid engagement: our ₹50,000 Shopify store build, or your own developers. Either way, the handoff files are written for a developer to ship as drawn, and design QA against the build is included.

8 weeks from kickoff to dev-ready files: research and wireframes in weeks 1–3, high-fidelity design and three revision rounds in weeks 3–6, prototype and design system in week 7, handoff in week 8. Add the store build after and you're live in 12–14 weeks total.

Three structured rounds. Each round is one consolidated set of feedback via the client portal, answered with a revision and a change log. Structured rounds are why the timeline holds — open-ended comment threads are how design projects stall.

That's the real fear with design files — a freelancer hands you screens no developer can ship, and the live store looks nothing like what you approved. Two protections here: every template is designed on real Shopify constraints (sections, blocks, what a theme can actually do), and design QA is included — we review the build against the file, whoever builds it, with a punch list per template. Most clients have us do the build; the ₹50,000 store build is billed separately.

Yes. Most custom design work is exactly this — a store that launched on a stock template and grew past it. We audit what's working before redrawing anything; sections that already convert keep their job.

If you're launching your first store, don't. The ₹50,000 build on the Growww Tech custom theme is enough until the numbers say otherwise. Buy custom design when the ceiling is measurable: traffic growing while conversion stays flat, a store buyers can't tell apart from the next template install, or a catalogue the stock sections can't merchandise.

Single invoice, paid upfront — secure checkout via Zoho Billing (UPI, cards, netbanking, EMI). The GST invoice lands in your inbox the moment payment clears, and kickoff happens within one business day.

Live from the studio

The work, as it ships. Straight from our feed.

What we're building and launching for D2C brands — posted the day it goes live.

Follow @growww.tech
Start the design

₹1,50,000. 15 templates. Drawn for the 90% on phones.

Single invoice via Zoho Billing. GST invoice emailed on payment. Kickoff within one business day.

₹1,50,000 + GST · 15 templates · dev-ready in 8 weeks