Phase 1 - Foundation
Brand Strategy & Foundations for D2C Ecommerce
Give Your Brand a Foundation That Lasts
Your packaging, vendors, pricing, and products — all figured out before you spend a rupee on ads.
Sound Familiar? You're Not Alone
You look like everyone else
You sell a great product. But customers scroll past because nothing makes you stand out from 100 other sellers.
Suppliers keep letting you down
You've been burned by shaky vendors. Surprise quality issues. MOQs built for brands ten times your size.
Your packaging doesn't survive delivery
Products arrive dented and crushed. Nobody designed your packaging for how Indian couriers actually handle boxes.
You're guessing your margins
You set MRP on gut feel. No marketplace cuts. No shipping. No RTO. No GST. Then you wonder where the profit went.
Your brand looks different everywhere
One logo on Instagram. Another on your website. Random colors on WhatsApp. Customers can't remember who you are.
Your product photos are the same as everyone's
You use the same supplier images that 50 other sellers use. On a marketplace or in an ad, nothing says this is your brand.
Here's what changes once we're done.
A Brand People Actually Remember
Now you'll have a complete visual identity — logo, colors, fonts, and a guidelines document — so your Shopify store, Instagram, packaging, and marketplace listings all feel like the same brand. No more inconsistency.
Packaging That Survives and Impresses
Now your customers get an unboxing moment worth sharing. We design the outer box, inserts, thank-you cards, and stickers — all built to survive the reality of Indian courier handling while looking premium.
Vendors You Can Actually Trust
Now you'll have a shortlist of reliable manufacturers sourced from IndiaMART, TradeIndia, and our own network — complete with quality checklists, sample ordering steps, and side-by-side comparison sheets.
Know Your Exact Margin Before You Sell
Now you'll see every rupee mapped out — product cost, packaging, logistics, marketplace fees, payment gateway charges, GST, and ad spend — so there are no surprises when you check your bank balance.
Order Just the Right Amount of Inventory
Now you'll launch with confidence. We plan your first-order quantities based on real demand signals so you don't overstock and lock up cash, or understock and miss your launch window.
Photos That Make Your Product the Obvious Choice
Now you'll have shot lists, lighting setups, and flat-lay templates designed for Indian D2C categories — so your marketplace listings and ads look like they belong to a brand, not a reseller.
Numbers that matter
Like the numbers above? Want them on your store?
Book a Strategy CallThe process, step by step
- 1
We Get to Know Your Vision
First, we sit down and understand what you're building — your product, your audience, who you're up against, and what makes your brand different. This shapes everything that follows.
- 2
We Design Your Brand Identity
Our designers create your logo, pick your colors and fonts, and put together a brand guidelines document. You'll see multiple concepts, and we refine until it feels right to you.
- 3
We Set Up Packaging and Vendors
We design your packaging, find reliable suppliers, negotiate manageable MOQs, and get samples shipped to you. You approve everything before we move forward.
- 4
We Map Out Your Numbers
We build a cost structure that accounts for every rupee — from production to delivery. Before you spend a single rupee on ads, you'll know exactly what your margins look like.
- 5
You're Ready to Launch
You walk away with all your brand assets, vendor contacts, photography guidelines, and templates. Everything is ready for Shopify, Amazon, Instagram — wherever you want to sell.
What you get
- A Brand People Actually Remember
- Packaging That Survives and Impresses
- Vendors You Can Actually Trust
- Know Your Exact Margin Before You Sell
- Order Just the Right Amount of Inventory
- Photos That Make Your Product the Obvious Choice
Deliverables
- 1Professional design & branding
- 2Social media templates
- 3UI/UX & brand systems
- 4Supplier discovery
- 5Vendor sourcing
- 6Pricing & cost models
- 7Brand guidelines docs
- 8Project management
The stack we wire up
Adobe Suite
Professional design & branding
Canva Pro
Social media templates
Figma
UI/UX & brand systems
IndiaMART
Supplier discovery
TradeIndia
Vendor sourcing
Google Sheets
Pricing & cost models
Notion
Brand guidelines docs
Trello
Project management