Shopify Store Development
GK Publications
GK Publications (GKP), the competitive-exam publisher from CL Educate Limited, sells its books and study guides on a Shopify store built by Growww Tech.
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Madhurika AttiresShopify Store DevelopmentComplete · Ethnic Catalogue
Madhurika AttiresShopify Store DevelopmentComplete · Ethnic CatalogueMadhurika Attires — Store Development Case Study
Madhurika Attires' ethnic wear store was built by Growww Tech. We launched madhurikaattires.com with Shopify, custom design, and seamless checkout.
The store you just came from — built and run by Growww Tech.
Led by Abhishek Dutta, Software Developer
madhurikaattires.com
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The recommendation
I was initially worried about the technical side of moving our business online, but the team at Growww Tech made it seamless. They were incredibly patient, explained every step of the backend process, and bridged the language barrier effortlessly. The automation tools they set up for WhatsApp have saved us hours of work. A fantastic partner for any growing business.
Behind the build
What changed for Madhurika Attires
About Madhurika Attires
Madhurika Attires is an ethnic wear brand selling sarees, kurtis, and more, with a storefront at madhurikaattires.com.
What Growww Tech Built
Growww Tech built Madhurika Attires' Shopify store with custom UI/UX design in 2025, moving from their earlier WordPress site. The work included migrating the product catalogue, setting up payments and shipping, and building in customer communication automation.
- Shopify store with custom UI/UX design for ethnic wear.
- Product catalogue migrated from WordPress to Shopify.
- Payment and shipping integrations for India-wide delivery.
- Customer automation setup to handle inquiries at scale.
What Madhu Says
"I was initially worried about the technical side of moving our business online, but the team at Growww Tech made it seamless. They were incredibly patient, explained every step of the backend process, and bridged the language barrier effortlessly. The automation tools they set up for WhatsApp have saved us hours of work. A fantastic partner for any growing business."
— Madhu, Founder · Madhurika Attires
Outcome
The store went live on Shopify in 2025 with a complete, tested build. Growww Tech has continued supporting Madhurika Attires with ongoing projects since launch.
What we shipped
Four layers under one store.
Not a theme install — the stack we build and run for every brand, and exactly the parts Madhurika Attires needed.
01
The store
A custom Growww Tech theme, launched in four weeks — built against your catalogue and fulfilment, not dragged-and-dropped. No AMC, ever.
02
Funnel surgery
UPI-first checkout, COD address-confirm, and risk rules on high-RTO pincodes — the patches that move conversion and cut returns.
03
A returns engine
Software that flags RTO-prone orders before they ship — the leaky-bucket fix, automated and watching every order.
04
A dedicated team
An operator running code, apps and growth from ₹30,000/month — so you stop answering DMs at midnight.
Why founders stay
Madhurika Attires isn't the exception.
200+ Indian D2C brands run on this stack. The numbers hold across all of them.
200+D2C Brands Launched
₹385Cr+Revenue Generated
4.5xAvg ROI
98%Client Retention
Shopify Plus Partner since 20194.9 on Google
More proof
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You found us through Madhurika Attires. Want the same for your store?
One short form, no discovery sessions. Send your store link — the founder replies with a free ecommerce roadmap within one business day, usually faster.