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Success story · Shopify Store Development

ASM — Store Development Case Study

ASM's gold covering jewellery store was built by Growww Tech. We created sujathaonegramgold.com with custom design and a jewellery-focused shopping experience.

Tarun Sai KotniLed by Tarun Sai Kotni, Digital Marketer

ASM storefront, homepage

The build

The store, as it went live.

Facts only: what was built, when it went live, and who built it.

Scope

Build is ticked, plus any phase the story’s tag names. Each one opens its service.

ASM homepage, top to bottom

Behind the build

How the store was built.

About ASM

ASM Gold Covering Works is a gold covering and fashion jewellery brand with a storefront at sujathaonegramgold.com.

What Growww Tech Built

Growww Tech built ASM's Shopify store with custom design to showcase jewellery pieces online:

  • Shopify store with full UI/UX Design — hover-zoom, high-res product imagery, and proper color calibration for gold pieces.
  • Collection hierarchy by weight, occasion, and price band to match how jewellery buyers browse.
  • UPI and card checkout integration for the ₹500–25,000 AOV range.
  • Trust signals at checkout — GSTIN, hallmarking claims, and return policy — to reduce cart abandonment.

Outcome

The store went live in 2025 with a clean, conversion-tested Shopify build. Today, sujathaonegramgold.com is live with the full Growww Tech build.

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Your store next

You found us through ASM. Let’s talk about your store.

A 30-minute call about your own store: where it is today, what to build or fix first, and what it costs. The price is fixed in writing before work starts.

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