Shopify Store Development
GK Publications
GK Publications (GKP), the competitive-exam publisher from CL Educate Limited, sells its books and study guides on a Shopify store built by Growww Tech.
Read the story →Success story
Matya OriginalsShopify + Brand DevelopmentOriginal · Brand Store
Matya OriginalsShopify + Brand DevelopmentOriginal · Brand StoreMatya Originals — Brand Development Case Study
Matya Originals' Shopify store with custom brand design was built by Growww Tech in 2025.
The store you just came from — built and run by Growww Tech.
Led by Bala Vamsi Polamarasetti, Software Developer
matyaoriginals.com
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MA
The recommendation
A BIG SHOUTOUT to Growww Tech, this Team is an absolute gem of candidates, who respond quickly and troubleshoot the changes required and made our lives easier in a day-to-day operation.
Behind the build
What changed for Matya Originals
About Matya Originals
Matya Originals is a fashion brand that partnered with Growww Tech to build an online storefront.
What Growww Tech Built
Growww Tech built Matya Originals' Shopify store with a custom brand design:
- Shopify store with UI/UX design crafted for the brand.
- Mobile-first product pages and navigation.
- Collection pages organised by product categories.
- UPI-first checkout with Shiprocket logistics.
What Matya Says
"A BIG SHOUTOUT to Growww Tech, this Team is an absolute gem of candidates, who respond quickly and troubleshoot the changes required and made our lives easier in a day-to-day operation."
— Matya, Founder · Matya Originals
Outcome
Matya Originals went live in 2025 with a brand-focused Shopify store and custom design built by Growww Tech.
What we shipped
Four layers under one store.
Not a theme install — the stack we build and run for every brand, and exactly the parts Matya Originals needed.
01
The store
A custom Growww Tech theme, launched in four weeks — built against your catalogue and fulfilment, not dragged-and-dropped. No AMC, ever.
02
Funnel surgery
UPI-first checkout, COD address-confirm, and risk rules on high-RTO pincodes — the patches that move conversion and cut returns.
03
A returns engine
Software that flags RTO-prone orders before they ship — the leaky-bucket fix, automated and watching every order.
04
A dedicated team
An operator running code, apps and growth from ₹30,000/month — so you stop answering DMs at midnight.
Why founders stay
Matya Originals isn't the exception.
200+ Indian D2C brands run on this stack. The numbers hold across all of them.
200+D2C Brands Launched
₹385Cr+Revenue Generated
4.5xAvg ROI
98%Client Retention
Shopify Plus Partner since 20194.9 on Google
More proof
See all stories →More ceilings, broken.
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You found us through Matya Originals. Want the same for your store?
One short form, no discovery sessions. Send your store link — the founder replies with a free ecommerce roadmap within one business day, usually faster.